Cigarette Products:

The Social History of Smoking

George Latimer Apperson

Chapter 1:

Every one knows the legend of the water (or beer) thrown over Sir Walter by his servant when he first saw his master smoking, and imagined he was on fire. The story was first associated with Raleigh by a writer in 1708 in a magazine called the British Apollo. According to this yarn Sir Walter usually "indulged himself in Smoaking secretly, two pipes a Day; at which time, he order'd a Simple Fellow, who waited, to bring him up a Tankard of old Ale and Nutmeg, always laying aside the Pipe, when he heard his servant coming." On this particular occasion, however, the pipe was not laid aside in time, and the "Simple Fellow," imagining his master was on fire, as he saw the smoke issuing from his mouth, promptly put the fire out by sousing him with the contents of the tankard. One difficulty about this story is the alleged secrecy of Raleigh's indulgence in tobacco. There seems to be no imaginable reason why he should not have smoked openly. Later versions turn the ale into water and otherwise vary the story.

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The Social History of Smoking

George Latimer Apperson

Chapter 11:

Thirty years or more ago the late Andrew Lang wrote an article entitled "Enchanted Cigarettes," which began-"To dream our literary projects, Balzac says, is like 'smoking enchanted cigarettes,' but when we try to tackle our projects, to make them real, the enchantment disappears-we have to till the soil, to sow the weed, to gather the leaves, and then the cigarettes must be manufactured, while there may be no market for them after all. Probably most people have enjoyed the fragrance of these cigarettes and have brooded over much which they will never put on paper. Here are some of 'the ashes of the weeds of my delight'-memories of romances whereof no single line is written, or is likely to be written." What Balzac said in his "La Cousine Bette" was-"Penser, rêver, concevoir de belles œuvres est une occupation délicieuse. C'est fumer des cigares enchantés, c'est mener la vie de la courtisane occupée à sa fantaisie." Balzac's cigars became cigarettes in Lang's fantasy. The French novelist seems to have been one of those who praised tobacco without using it much himself. In his "Illusions Perdues" Carlos Herrera, who was Vautrin, says to Lucien, whom he meets on the point of suicide: "Dieu nous a donné le tabac pour endormir nos passions et nos douleurs." M.A. Le Breton, however, in his book on Balzac-"L'Homme et L'Œuvre"-says: "Il ne se soutient qu'à force de café," though he would sit working at his desk for twenty-five hours running.

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